Real estate tech in award-winning series hosted by Laurence Fishburne
In an era when covid-19 keeps us at home, many industries have realized the critical importance of succeeding online. For the real estate industry this is a paradigm shift, as a whole new way of presenting property is emerging quickly.
This fall, a segment of the award-winning documentary series "Behind the Scenes", hosted by Academy Award-nominated actor Laurence Fishburne, focus on how AR and VR play a major role in the future of real estate. The documentary features tech company wec360° and its online visualization platform, developed to help the real estate industry make compelling presentations online.
The documentary explores the use of advanced visualization technology as means of creating a vivid virtual experience of the future home, to create confident tenants and home buyers - even during a pandemic. With its visualization platform, wec360° delivers engaging and deeply interactive online experiences for buildings that do not yet exist. wec360° works with some of the largest real estate developers, and aims to change the way real estate industry operates in the U.S.
"Real estate can be a tricky business. Location and timing is just two of the important factors in making the right move. It takes research and up-to-the-minute information" says Laurence Fishburne in his introduction to the segment, in which wec360° employees, clients and tech users talk about the possibilities that come with technology such as AR and VR for the real estate business.
The documentary will air exclusively on public television affiliates in the fall of 2020, and wec360° is promoted via commercials with prime time national and regional distribution - including networks such as Fox Business Network, CNN, MSNBC, CNBC, Discovery Life and CNN Headline News in the top 100 cities.