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Prudential Douglas Elliman Selected to Sell Uber-Luxe Setai Fifth Avenue Residences

Prudential Douglas Elliman Selected to Sell Uber-Luxe Setai Fifth Avenue Residences

Residential News » Residential Real Estate Edition | By Michael Gerrity | May 10, 2011 12:00 PM ET



Bizzi & Partners Development announced this week that they have selected Prudential Douglas Elliman as the exclusive sales and marketing agent for The Setai Fifth Avenue Residences at 400 Fifth Avenue, a brand-new, 60-story luxury condominium residence located in the heart of Midtown Manhattan.

"We are confident that Douglas Elliman's skills and experience as a sales and marketing firm will bring further success to The Setai Fifth Avenue Residences at 400 Fifth Avenue," said Giuseppe Rossi, Executive Vice President, Bizzi & Partners. "As the leader in New York real estate, Douglas Elliman Developments brings the added value of its broker force to the project. We are proud to move forward with the new partnership with Douglas Elliman Developments to further enhance and continue the strong sales efforts initiated by Bizzi & Partners Development."

"The Setai Fifth Avenue Residences at 400 Fifth Avenue is an exceptional project and we expect to generate tremendous activity," said Howard M. Lorber, Chairman, Prudential Douglas Elliman. "This is a spectacular, 'one-of-a-kind' building, in a prime location with world-class amenities."

Designed by Gwathmey Siegel & Associates Architects and interior design firm DAS Concepts Inc, the 184-unit condominium is comprised of studio, one, two-, and three-bedroom homes.  Penthouse residences range from 776 to 3,590 square feet. The luxury high-rise tower also contains The Setai Fifth Avenue Hotel, a 214-room five-star luxury hotel.

"The Setai Fifth Avenue Residences at 400 Fifth Avenue feature breathtaking 360° views of Manhattan through uniquely designed floor-to-ceiling windows," said Karen Mansour, Executive Vice President, Sales and Marketing, Douglas Elliman Developments.

Residents of The Setai Fifth Avenue Residences at 400 Fifth Avenue will enjoy superior amenities including a private residential lobby entrance; resident manager and staff; and an exclusive residents-only 11th floor Leisure Lounge with an outdoor terrace. Homes feature hand-laid black oak flooring; dramatic, nine-foot plus ceilings; kitchens designed with Poliform wood cabinetry; stone countertops; and spacious spa-like bathrooms.

The residences also have access to the hotel amenities including a 3,500-square-foot fitness center; an Auriga spa; a Julien Farel salon; The Bar on Fifth; and Ai Fiori, the new critically-acclaimed three-star Michael White restaurant on the second floor of The Setai Fifth Avenue Hotel.

The Setai Fifth Avenue Residences at 400 Fifth Avenue is within short walking distance from the shops of Fifth Avenue, Bryant Park, the New York Public Library and numerous cultural and entertainment destinations of Midtown Manhattan.

(Editor's Note: Prudential Douglas Elliman CEO Dottie Herman is also a Guest News Contributor to the WORLD PROPERTY CHANNEL News Network)




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